> ## Documentation Index > Fetch the complete documentation index at: https://docs.buildai.space/llms.txt > Use this file to discover all available pages before exploring further. # App analytics > See how people use your app - visits, feedback, signups, and more. BuildAI includes a built-in analytics dashboard for every published app. Track visitors, see where your traffic comes from, and understand how people use your app - all in one place, updated in real time. *** ## How to Open Analytics 1. Open your app in the builder. 2. Click the **Analytics** icon (bar chart) in the left sidebar. *** ## Overview At the top of the dashboard you'll see key metrics at a glance: * **Visitors** - total unique visitors to your app, with a percentage change indicator * **Revenue** - revenue generated from your app (coming soon) * **Bounce rate** - percentage of visitors who leave without interacting * **Session time** - average time visitors spend in your app * **Online** - number of visitors currently on your app in real time You can filter the data by time range (e.g. last 7 days, last 30 days) and toggle between **Daily** and other intervals. Use the arrow buttons to navigate between time periods. ## Visitor Trend Chart Below the metrics, a line chart shows your visitor traffic over the selected time range so you can spot trends and peaks at a glance. Analytics overview showing KPI cards and visitor trend chart *** ## Channels The **Channel** section breaks down where your traffic comes from: * **Social** - visitors from social media platforms * **Referral** - visitors from other websites linking to your app * **Organic Search** - visitors who found your app through search engines * **Email** - visitors from email campaigns * **Paid Search** - visitors from paid search ads * **Direct** - visitors who typed your app URL directly Switch to the **Referrer** tab to see specific referring domains, or the **Campaign** tab to track UTM-tagged links. *** ## Pages The **Page** section shows which pages in your app get the most visits. Switch between: * **Page** - all pages ranked by visitor count * **Entry page** - the first page visitors land on * **Exit link** - outbound links visitors click to leave your app Channels and Pages breakdown *** ## Geography The **Map** section displays a world map highlighting where your visitors are located. Switch between: * **Map** - visual geographic distribution * **Country** - visitors broken down by country * **Region** - visitors broken down by region * **City** - visitors broken down by city *** ## Browsers & Devices The **Browser** section shows which browsers your visitors use (e.g. Chrome, Safari, Edge, Samsung Internet, Firefox). Switch between: * **Browser** - breakdown by browser * **OS** - breakdown by operating system * **Device** - breakdown by device type (desktop, mobile, tablet) Geography map and Browser breakdown *** ## Custom Events The **Custom Events** section tracks user interactions within your app. Each app will have its own set of custom events based on the features you've built. For example, an e-commerce app might track events like `add_to_cart`, `purchase`, and `search`, while a booking app might track `session_booked` or `form_submit`. Use events to understand how visitors engage with your app and which features drive the most interaction. Events tracking section *** ## Tips * Check your dashboard regularly to spot trends - are more people using your app this week? * Pay attention to **bounce rate** and **session time** to gauge how engaging your app is. * Use the **Channel** breakdown to focus your marketing efforts on the highest-performing sources. * Add UTM tags to links you share on social media or email, then check the **Campaign** tab to see which drive the most visitors. * Monitor **Custom Events** to understand which features users engage with most. Free plans include 7 days of web analytics history. Upgrade your plan for longer retention.